A Little Introduction...

Hello, I'm Jayne - and this all started in a way I never quite expected.

I first began making memorial keepsakes for funerals - small, thoughtful items to bring a bit of comfort to people going through loss. But it was after we lost our family dog that something really shifted. When the ashes came back, there were a few beautiful little touches included - and they meant so much. That's when it clicked: why wasn't I doing the same for pets?

From there, I started designing keepsakes specifically for pet loss - things like lock of fur cards, paw print kits, and condolence cards that feel personal and heartfelt.

Things have grown slowly, but I now supply pet crematoriums and veterinary practices across the country with my handmade keepsakes.

I've always worked with people going through hard times - I spent over 10 years in the NHS as a self-help therapist, so supporting others comes naturally.

Working in the space of pet grief led me to train as a pet bereavement counsellor, and through my work with over 60 vet practices, I kept hearing the same thing: "We wish we could give pet families more support - not just at the end, but throughout the whole journey."

That's when I realised something important. Why was I only helping at the hardest moment? What if we could wrap pet owners in support from day one?

So I've been quietly building something new: Every Step - The Pet Journey Hub. It's everything I wish had existed when we brought our first pet home - practical resources and emotional support for every stage of a pet's life, from excited new beginnings to gentle goodbyes.

Working exclusively with independent vet practices, I create branded resource hubs that help them support their clients in ways they've always wanted to but never had time for.

It's still me, still handmade with care in Yorkshire, but now I'm supporting the whole journey - the joyful moments, the everyday challenges, and yes, the difficult goodbyes too.

Whether you're here for grief support, or you're a vet practice looking to give your clients something truly special, I hope you find what you need.

Jayne ♥